Neuroscience Sheds New Light on Creativity – Rewiring the Creative Mind | Fast Company:


Creativity and imagination begin with perception. Neuroscientists have come to realize that how you perceive something isn’t simply a product of what your eyes and ears transmit to your brain. It’s a product of your brain itself. And iconoclasts, a class of people I define as those who do something that others say can’t be done — think Walt Disney, Steve Jobs, or Florence Nightingale — see things differently. Literally. Some iconoclasts are born that way, but we all can learn how to see things not for what they are, but for what they might be.

Add yours Comments – 5

  • Anonymous

    on November 3, 2011 at 3:34 pm

    If only I knew how I am perceived in a certain someone’s mind, that’s what would help me right now…

  • Trevah49

    on November 3, 2011 at 7:25 pm

    A pretty interesting post here. I like it. Great food for thoughts.

  • Beate

    on November 5, 2011 at 5:07 am

    I’m kind of disappointed in you for ‘selling’ this to me as news…even neuroscientists have known this for a long time now (the only thing new is to gradually be able to explain HOW exactly it happens), but before them, many people have known this for a long time – the best moviemakers take you along for a ride of seeing the world through different eyes, and, before them, writers and painters did, and proverbs like ‘beauty lies in the eyes of the beholder’ are quite old.
    Every coin, however, has its two sides, and here part of the other side is when this phenomenon surprisingly jumps at people who have not sought for it and results in what is called psychosis now, was called schizophrenia earlier on, and is absolutely scary for the people ‘infected’ by it (Samllville really approached some of this very well, my compliments). It seems tied to a neurotransmitter called dopamine, about which I havey found quite contradictory information in the years I have traced it.
    On a less absolute level, seeing things differently condemns to a certain level of loneliness, and, while originality was quite fashionable for part of the Sixties and Seventies, right now I feel that the tides have turned and being normal is back in fashion, with the only sought for difference consisting in being more perfect than others. Well, the tides will turn again, it is their nature.
    True, some people have been able to turn being different into a success story, and this is always beautiful and encouraging to see. While Steve Jobs made IT sexy, Smallville did so to icons which, in their square, bulky Forties to Fifties version would have never caught my interest.
    A few days ago, my son stated that while extremely creative people have contributed greatly to human culture, they had shitty private lives. I contradicted, tried to reduce it to them not being intrinsically damned but the problem rather being a world not providing slots for such people to live and make a living in. But I am still searching for really good examples to contradict him.
    If there is a place for this, I feel, it is the West Coast of America, because it is there were truly everything meets, interacts, merges:
    East and West, all types of people following their dreams of money and many other items, contributing their different heritages…. and, eternally, as in other places, ocean, continent, sky, the fires of human passion, and the wildfires…..


  • Beth

    on November 5, 2011 at 7:19 am

    In my eyes, being ‘different’ will always be ‘in fashion’. But that’s just me. And because I spent the first eighteen years of my life being told that ‘different’ was ‘wrong’.

  • Evangeline

    on November 6, 2011 at 8:39 pm

    Stay true to who you are. It’s a natural state we are in.